Fitness Boom Proves Healthy For Centers

Updated: Mar 4, 2019

We though you would like to read how obtaining a Fitness or Wellness tenant in your Shopping Center could boost traffic and sales.


Photo Courtesy of ICSC.

Millennials’ enthusiasm for fitness, beauty and wellness concepts is proving to be a boom for neighborhood shopping centers, according to a new report.


The concept of “self-care”, a category encompassing activities connected to physical and mental welfare has become the new trend, affecting commercial real estate retail leasing in a big way.


Tenants such as Orangetheory Fitness offer membership packages that encourage multiple visits by clients, which in turn brings more traffic to the entire center.


Self-care tenants are offering memberships rather than pay-as-you-go terms to their customers, thus ensuring repeat business and repeat visits.


These tenants include Club Pilates, CorePower Yoga, CycleBar, Orangetheory Fitness, Pure Barre, Row House and Title Boxing Club.


A membership pricing structure is one of the driving factors that has led to the abundance of new-to-market concepts.


Guaranteed income from memberships help these groups confidently sign leases in retail leasing markets that can be affected by rising rents, operating costs, taxes and labor.


2019 ICSC.

27 views

© 2020 Medefind Retail. All Rights Reserved